What our customers and business partners say about us
There is no hospitality like Bavarian Hospitality. When one lives in one of the most beautiful places on earth and within one of the most gracious cultures on earth, one tends to be genuinely a pleasure to deal with. The family owned and operated Tour Operator, BEER TRAVEL & TOURS, embodies the best of Bavarian warmth and hospitality all while evoking that German sense of efficiency.

An exclusive operator of the Bavarian Crystal Road, BEER TRAVEL & TOURS can allow you to experience the time-cherished traditions of German glass and crystal making. Tours include first-hand looks into the making of some of the world´s finest glass and crystal. Tours of the Crystal Road are also great for purchasing glass and crystal and offer excursions into the Bavarian and Bohemian Forest, a nearby attraction of the Crystal Road.

BEER TRAVEL & TOURS is a full service receptive operator. Alfred and Maria Beer pay special attention to detail and can customize an unforgettable itinerary for you in many different areas such as spa, Christmas, fine arts and culture, or wine and culinary.
Woody Peek, PEEK MARKETING ALLIANCE, Nashville, Tennessee

“Let me just say that our escort Monika and our driver Alois were incredible and I don't know if I ever want to
travel to Europe again without these two with me!  They were a real blessing.  There were a lot of other
blessings and tender mercies sent our way that made things work out the way that they did.”

Michael,   August 2010

Hi Maria, our group recently returned from Oberammergau and they loved their experience in Germany!
Thank you so very much for making our tours this summer an enjoyable experience and a big success!

Karen, July 2010

Florian, You are the best. The attention you gave us, we will always remember. We all look forward to coming back and hopefully us one of your coaches and if we are lucky, have you go with us.
Bob Whiteley, USTOA Out of Country Meeting May 2007

It was truly a fantastic trip. Everyone has a spectacular time. George (driver) and George (tour guide) were the best, we can't say enough good things about them. Thanks so much for all your help. When we were traveling we still couldn't believe it was finally happening. 

All the Best Peggy Eggers

Maria, you are a First Class Act --- and that is high praise. I enjoy doing business with you and
expect to continue to work with you in the future.
Lindy - MTS TRAVEL, USA - OCT 2005

Dear Mrs. Beer,
I was recently on a wonderful tour of Bach and Luther sites in Germany, hosted by your son Florian and Georg Reichlmayr. These two made such a fabulous team. I can't thank them enough for all their courtesy and kindness, but I certainly can write letters of recommendation for each:

Florian ... He was our bus driver on a recent tour of Germany, but oh, so much more than a bus driver! He is confident and professional, showing every courtesy to his passengers. He is pleasant, open, communicative and so much fun to be with. Despite his youth (which astonished me at the outset) he put all his passengers at ease and caused us all to rely greatly on him.

Georg’s knowledge of history, art, architecture and literature serve him very well on tour. He was able to add background and depth to every situation, allowing us to more fully experience each site ... His interpersonal skills made us all want to follow him anywhere ... His enthusiasm, sense of humor and positive outlook worked well to keep our group centered and looking forward to the next event ... Perhaps the finest thing about Georg was his concern for individuals in our group. I think he gave each of us a personal thrill with at least one aspect of the trip. He showed caring concern for those who might be having a hard moment as well as for those who were celebrating a milestone. For me, personally, he provided a most poetic moment with Goethe, which I shall always remember.

Georg and Florian make a dynamic duo and should work together often. I heartily recommend Georg as a PERFECT tour guide, and the only one I would ever want for our next tour.
Most Sincerely Yours, Patricia B. McCone

I was able to speak to my client today about his trip. He absolutely raved about how great it was and how much his group loved Georg and Florian. He couldn't say enough nice things about the two of them. When they go again they want to request those them both.
Thank you so much for taking good care of our group.
Goodspeed & Bach, Inc., JULY 2005

Dear Pauline (PEEK MARKETING),
many thanks to you and Anuschka for your recommendation of Maria Beer and her company for my clients who were in Munich at the first of June. My client was very impressed with the service and the knowledge of the guide/driver. I really appreciate all your help in making my client very happy. I am sure I will try to use Beer Travel & Tours for any future clients who visit Germany.

Je me fais l´interprete de tous les participants au voyage ´a destination de la Baviere que nous venons d´effectuer du 13 au 18 Juin pour vous exprimer toutes nos felicitations quant a´la mise au point de ce se´jour.

Tout fut parfait de l´hotellerie en passant par la restauration, du timing du voyage jusqu´au choix des visites toujours interessantes et
avee une alternance de sujets qui a plu a´nos participants, du confort excellent de l´autocar mis a´disposition et de la conduite prudente, parfaite, souriante de Florian ainsi que sa courtoisie et sa gentillesse qui a recu l´agre´ment de tous. Vous pouvez le remercier pour tout ce qu´il a fait pour que le voyage se de´roule dan´s les meilleures conditions, en ajoutant parfois une note personnelle.

Il ne nous reste plus qu´a esperer une nouvelle collaboration avee votre agence dans un futur proche pour appre´cier une autre region de Baviere.

Veuillez agreer, Madame, l´expression de mes sinceres saluations et, a´nouveau, tous mes remerciements.
Jean Ronand, Section Loisirsde Rosny, JUNE 2005

Many thanks for taking such wonderful care of my client and his family. Everytime I speak to him about his trip he tells me about the great service your company give them. They really enjoyed your husband and the extra things he included in their tour. I look forward to working with you again in the future.
Kay Sanders, Travel Agent, JUNE 2005

Our clients came back from Bavaria and they are really enchanted by their trip.
Special thanks go to you, of course, as well to Florian who took a very good care of the group.
Everything was perfect, included the weather. They are ready to come back and explore another part of the country, so I hope we'll have the opportunity to work together again.
Thank you very much for your help and for making this trip a success.
Jeremy Schulc, AMCI / AEROVOYAGES, Paris, JUNE 2005

Alfred - thanks for the wonderful excursion to Ludwig's castles. My family enjoyed it greatly. I have already told my travel agent how wonderful the service was. Thanks again.
Dr. Ralph Buice
Atlanta, Georgia

" I had a wonderful time on this trip and it was very informative. I would like to express particular appreciation for Georg - our driver from Beer Travel. Georg was unfailingly courteous and professional all week, his cheerful demeanor and personal experiences truly enhanced our tour."
Patricia Inman, Travel Impressions, December 2004

Trip to Prag, 26 - 27 February 2005

It was the best bus trip I went on!
Angela Reinick

The trip was wonderful! We got a lot for the amount of money that we paid.
The hotel was super! Thank you for your personal service.
Deloris Cruz

This was the best trip I have ever taken.
Randal Roberts

Thanks for my home away from home.
You were wonderful!
World´s best driver!
You were are great.
Goodspeed & Bach Famtrip

He decided that bus was almost as good as his first class plane ticket over here!
He liked watching the GPS system at the front of the bus and being able to tell where we were going. The board service is an awesome thing too! He thought it was great!
Sara Prag trip

After planning tours for 7 years with other European Incoming Tour Operators,
I have finally found the best!
I am just sorry it took so long! Alfred is absolutely wonderful. I was absolutely amazed at time touring Christmas markets and I am pleased to say more than 75% will be returning in the future. I am very grateful for the hard work Maria put into the tour and look forward to many years of planning tours and working with the Beer family.
Christina Ernst, VIP Alpine Tours, Cleveland, USA

"Let me just send you a few lines of thanks for a very nice visit to Bavaria. All the participants were very happy with the programme and expecially with the way Florian helped and saw to that all things worked just perfectly. Very rare service to get in Europe! We will for sure use your service again when we come to Bavaria next time."
Axel Blom, SAS SCANDINAVIAN AIRLINES General Manager Thailand

Susan Adock here. I just wanted to thank you for all of your help last week.
We journalists like to think we know a lot but the truth is we´d be bumbling idiots without people like you. As I said before you have the perfect personality for your job. I know you will be very successful at it.
Susan Adcock, Nashville TN

Greetings to the family Beer from the gang in Indiana & Kentucky.
Please accept an immense "thank you" for the trip in September 2004. It absolutely was the best ever, and I´m very happy that I discovered your company.
Roger A. Baylor, The New Albanian Brewing Company, New Albany, USA

I am writing to let you know that I enjoyed this trip very much.  The scenery is spectacular and the fact that we did not spend much more than one and half to two hours travelling on the coach at any one time increased the enjoyment. I also have to compliment you on your coach driver Florian.  I have never met a more charming and competent young man.   His manners were impeccable and his treatment of us all was a job to experience.  I can safely say that he added enormously to our successful tour.  I was lucky enough to be sitting in the front seat of the coach and was amazed as how he could handle it. Many thanks.
Dorothy O'Shea, Ireland, June 2004

"Dear Florian
How can we thank you for everything you have done for us?
Surely we would not have survived without you or had as much fun!
We are so happy to have met you and know that we will meet again soon!
Much love from everyone."
Mary Hornsby, Castlerock Tours International

Dear Maria
Of all the agencies I contactet, you alone seem to have an instinctive feel for what I´m trying to do here. Overall your itinerary is an excellent reflection of my intent, and you are to be congratulated for understanding what our group is about.
Roger A. Bayler, The New Albanian Brewing Company, Indiana USA

If you would like someone else to do the planning (and, perhaps, the driving) for you, charming Alfred Beer, of Beer Tours, is the man to know. Alfred is a travel agent, tour operator and bus company owner all rolled into one and he can tailor-make a trip from Munich to any part of Germany (and beyond) for you.
How about putting together a small group of friends and setting out in one of Alfred´s mini-buses with its sign "Beer on Tour" that will, no doubt, feature in your photographs!

Travel Scoop


So impressive.
The beauty of your country.
The amazing castles.
And the road of romance we followed ...
So unforgetable.
Your friendly smile.
Your kind assistance throughout.
And the name "BEER" will be remembered ...
Always in my heart! Thanks!
Maling XU, Peking, NOV 30, 2003 in Bavaria

Thank you very much for your comfortable driving and kind escorting!
Akira Nishiyama, German National Tourist Office Tokyo, DEC 04, 2003

Dear Alfred,
we had hoped to get you a nice bottle of wine or two as a thank you for your hospitality and care.
You sure went out of your way for us. We hope you´ll find something that you and your wife will enjoy.

With warm regards
Mechthild (DZT-Toronto)

Hi Alfred - before I start writing up my notes, I just wantet to say: one huge thank you for making our tour so enjoyable and interesting. I haven´t yet looked up your website, but will do soon. In the meantime.
Very best wishes
Sally Varlow

Many thanks, Alfred, for looking after us so well.
We appreciated all your help, safe driving and good company!
Do visit if you come to the UK!
Kind regards
Solange (Solange Travel)

Beer Travel and Tours
Dr. Boecale Str. 7
D-92331 Parsberg
Bavaria - Germany
your contact person:
Maria Beer
Phone ++49-9492-601650
Fax ++49-9492-6016519
mail contact
office hours
Monday - Friday
09.00 hrs - 13.00 hrs
14.00 hrs - 18.00 hrs
09.00 hrs - 12.00 hrs
your coach . . .
your driver . . .
your tour guides . . .
our feel for your groups . . .
our service for you . . .
. . . exceptionally personal !